About Us
About us
Some follow the market. Others create it. Since 1979, we’ve chosen the latter.
Our story begins in 1979, in Valfenera - a small town near Asti, rooted in the heart of Piedmont.
Il Fondatore Ettore Blaganò, already an expert in smoking products at the time,had a dream: to produce to produce rolling papers and smoking accessories differently from everyone else.
Rather than copying or chasing the big brands, we chose to listen to people, understand what was missing and create it..
For nearly fifty years, this philosophy has kept Freedom International one step ahead.
With our RsRolls®, we were the first company in Italy to produce rolling papers in roll format..
Poi, nel 1984, abbiamo iniziato a produrre i filtri in cartoncino quando non li realizzava ancora nessuno.
When the first vending machines began appearing outside tobacconists, we introducedEasyKit®,a complete kit with rolling papers, filters and a lighter..
Over time, we’ve also improved our rolling papers, studying their preservation as carefully as one would with a fine wine.We’ve experimented with and patented EnjoyPack®,a protective film designed to ensure that the end customer receives the product in the best possible condition..
LE DATE PIÙ SIGNIFICATIVE
- 1992: abbiamo inventato e lanciato le cartine King Size Slim Oro che sono diventate in breve tempo il formato di riferimento che ancora oggi viene utilizzato dai principali grandi marchi.
- 1995: nasce la sede di Valfenera con uffici, produzione interna e magazzino
- 1998: abbiamo creato i kit per i distributori automatici
From the very beginning we wanted to create something different.We’ve grown while listening to our customers, and today we continue refining our products.
People enjoyers come te.
Siamo a Valfenera, Asti
Many of us have been working for over twenty years. we know our customers by name tobacconists and and wholesalers of all Italy..
We believe in relationships built on trust, personal contact, meetings and handshakes. This is why, when you call us, we’ll connect you with the right person for your needs.
Our company’s headquarters are still in Valfenera. Design, creativity and production are still entirely Italian made..
It’s a path we’ve followed since day one, believing in and and investing in Italian creativity and the value of doing things well - with care, attention and no shortcuts.
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